Just returned from the UC YMCA and saw today’s Observer Sports page.
Picked it to read the boxscore from last night and guess what I found.
A 49ers ad for
mens basketball vs. Saint Louis
womens basketball vs. URI
and baseball vs. Manhattan
hmm, something doesn’t sound quite right with those.
Can’t wait to find out who screwed this one up.
Could be that the Observer ad dept ran it longer than they were supposed to… It’s still putting our name out there.
[QUOTE=ChevEE;299970]It’s still putting our name out there.[/QUOTE]
I thought about that.
But when I saw the actual dates printed. Feb 22, 23, 24 on the text, I decided just putting the name out there didn’t help in this case.
For the record, since I’ve been a periodic critic of the Observer, this may be the school’s fault and not the paper.
I thought about that.But when I saw the actual dates printed. Feb 22, 23, 24 on the text, I decided just putting the name out there didn’t help in this case.
For the record, since I’ve been a periodic critic of the Observer, this may be the school’s fault and not the paper.
I wonder if we were supposed to get a new ad to them and we didn’t in time so they just ran the old one. Does that sound possible?
[QUOTE=49timesthelovin;299976]I wonder if we were supposed to get a new ad to them and we didn’t in time so they just ran the old one. Does that sound possible?[/QUOTE]
No. That’s a copy editor asleep at the wheel…
This has happened before. Not sure why, but it has. Maybe Mike can enlighten us.
[QUOTE=run49er;300091]No. That’s a copy editor asleep at the wheel…[/QUOTE]
Run, copy editors work for me in the newsroom, and they have nothing to do with the advertising, just the editorial. They’ve got all they can do to keep errors out of the news copy, and might not even look at the ads. There are proofreaders for the ads who work for advertising. I believe this was a case of the wrong ad number going from the ad rep to the ad control people, and thus the wrong (old) ad getting into the paper. The correct ads ran today, so the “wrong” ads ended up as freebies anyway.
To put this on my people, the copy editors, is unfair and incorrect.
No. That's a copy editor asleep at the wheel...
sorry guys - but hey run - wheres that picture of in your sig?
[QUOTE=Mike_Persinger;300457]To put this on my people, the copy editors, is unfair and incorrect.[/QUOTE]
Mike, my apologies and thanks for reminding me about the various duties at the Observer. I know a number of people at the Big O from admin to writers to editors, etc., so I shouldn’t have been so specific. I agree that your copy editors do a pretty good job.
It may be the ad guys that screwed up, & we may have not gotten charged, but it’s our school, not the Observer that looks like idiots for advertising in the past tense. I think the Observer should run a correction notice like they do when an article is wrong.