That seems like a throwaway argument, but the reality of this kind of spending war is that only a few teams will survive. The rest will fail or give up. I expect to see programs tank similar to this suggestion.
I contend that there isnât nearly this much actual name, image and likeness revenue out there. So instead we have this bastardized form that is direct pay to play because that was the only way these athletes were ever going to get paid this much. If we had kept things on the basis of players doing actual commercials, appearances, etc. types of true nil representation, then there wouldnât be nearly this much money to go around. And it wouldnât be crippling athletic departments.
I blame the greedy âeliteâ schools in the NCAA who milked the old system as long as they could. If they had any integrity or humility, they would have gotten ahead of all of this, and we would have a proper NIL system where maybe the star QB was getting $150k to play, but most players were getting a cash payment from EA, a copy of a video game, and maybe an occasional shoe or commercial deal.
In my opinion it all goes back to the lopsided media deals. If that money was more evenly distributed across all of fbs there wouldnât be this perception that every athletic department is rolling in cash, all coaches get paid $10 million a year and everyone is building Taj Mahal athletic facilities. It will never happen because the power conferences wonât allow it, but in my opinion this is the root cause of many of the problems.
Fuck USF. They are basically running their Athletics through Affirm like a Walmart shopper splitting up their groceries for the week over 3 months payments!