Wanted to start a new thread since the new brand is supposed to start showing up tomorrow.
There is some discussion in the ahtletics branding thread, but this deserves its own discussion.
Here is the timeline:
https://brand.uncc.edu/timeline
Our logo history:
Lots of info in the FAQs:
clt says this is the last day as unccccc
Tomorrow we will be The University of…
Please refrain from getting my hopes hyped with this UC talk. Hopefully happening in my lifetime, though.
Fully expect the UNC to stay in an official capacity. I expect all marketing to be simply Charlotte. I expect to see the crown going away as the school goes all in on athletic branding and the All in C. Moving to charlotte.edu is a HUGE step.
I take this as step 1 in a long process of totally dropping the UNC. Once most refer to us as Charlotte - not UNC Charlotte or UNCC, the resistance will be far less.
From what I read, they have walked those plans back. We did drop the at and will refer to ourselves and University of North Carolina Charlotte, with more emphasis on the Charlotte.
We will be using the athletics logo.
Like everything University related I am prepared to be massively underwhelmed.
The university will still be officially named The University of North Carolina at Charlotte or UNC Charlotte.
During this process, respondents were also asked about their thoughts on informal references (i.e., one to be used in conversation) for the University of North Carolina at Charlotte.
clt says this is a positive step
It appears to me that they are slow walking it in. I believe they will get everyone familiar with Charlotte as the brand and eventually drop the UNC. Just a hunch, though.
What time and where/how will the announcement be made?
The timeline says there will be a soft launch today at the Faculty/Staff Convocation. Not sure when that is.
clt says the link on the top of this chat page can be changed now
Uncccccc.edu is dead
This is a big step forward
clt loves seeing Charlotte.edu
